Research On Information Visualization Design Of “Poyage Book” Based On Audio-Visual Synesthesia Theory

As excellent traditional culture has always been the“root”and“soul”of the Chinese nation,we should really give full play to the value of traditional culture under the background of enhancing cultural self-confidence and focus on promoting the creative development of traditional culture.We should not only make the past serve the present,but also strive for innovation,reinterpret the contemporary significance of traditional culture with modern means and technology,and extract the essence of traditional culture,so as to help build the system of Chinese cultural self-confidence.In order to inherit and protect ethnic culture,the author selected Poyage Book,a national intangible cultural heritage of Yunnan,as the research experiment object,and visually designed its music and lyrics according to Yunnan’s innate advantages of rich ethnic cultural resources.The purpose of this paper is to enhance people’s awareness of the connotation of intangible cultural heritage,promote the inheritance,popularization and artistic innovation of Poyage Book,and at the same time,provide a design intervention idea for the development of intangible cultural heritage of folk songs that conforms to the context of the times and combines with emerging technologies.This paper mainly discusses from the following four chapters: Firstly,this paper expounds the research background and present situation,ideas and methods,significance and innovation of the subject.The first chapter analyzes the cultural characteristics and inheritance status of Poyage Book Book,focusing on the problems existing in the inheritance status of Poyage Book,and giving the value of design intervention to the needs in the problems.The second chapter focuses on the theoretical research and case analysis of visual design methods based on audio-visual synaesthesia,and sums up the common features of the methods,so as to provide ideas for the next design practice.The third chapter is the visual design practice of Poyage Book,focusing on the design ideas and application effects.