Research On The Characteristics And Sustained Effect Of All Media Coverage Of The 7th Military Games

Science and technology are changing with each passing day,and social development,under the support of brand-new science and technology,presents an unprecedented appearance.In the context of the development of Internet technology,the emergence and widespread use of omni-media technologies and platforms have become important channels for the transmission and dissemination of various types of information.In terms of the number of issues,the depth and breadth of the issues,the content of dissemination has been enriched,and the information is also pushed And development meets the basic needs of the audience.Sports news reports have also developed rapidly under the support of all media.In the report of the 7th World Military Games held in Wuhan,Hubei Province,China in 2019,the use of all media has been widely implemented and achieved good dissemination.Effect,this article uses Xinhuanet to do an in-depth study on the characteristics of all-media coverage of the 7th Military Games,and discusses the use of sports news reports in all-media information transmission to exert its higher sustained effect.With a view to deepening the shift and influence of sports news reports in the all-media era,it provides suggestions and opinions for further expanding the content,platforms,channels,and user space of sports news reports.The main purpose of this article is to explore the basic characteristics and sustained effects of all-media coverage of the 7th Military Games based on the successful holding of the 7th Military Games.The report provides a new perspective,and provides some references for the development and decision-making of sports events from a theoretical and practical perspective.This article uses the method of literature data,case analysis,logical analysis,and mathematical statistics to sort out all media reports of the 7th Military Games,and analyze the current situation,development,advantages and existence of online sports news in the new media and all-media environment.Explain the development process of military sports,starting from the development profile of the World Military Games,the origin and development of my country’s military sports and the development profile of the Wuhan Military Games,from big to small,laying a theoretical foundation for the media to spread the military games.This article focuses on the overall media transformation of the 7th Military Games,including the three characteristics of the traditional communication mode of sports events:single mode of communication,weak communication timeliness,and relatively lack of interactivity,entertainment and media in the mode of all media dissemination of sports events.Four basic characteristics: intelligence,platform diversification,and channel convenience.Take Xinhuanet as an example to explore the reporting characteristics of the7 th Military Games.The article analyzes the reporting characteristics of new media platforms and the innovations of Xinhuanet reporting.It uses website topics to consolidate mainstream positions,and multi-level content sets up classifications to attract users.Use graphic news to sort out detailed reports,vlog to see the military movement and "paint" to talk about the continuous effect of military movement expansion.This article also deeply analyzes and studies the continuous effects of all-media coverage of the Seventh Military Games.Based on the multi-channel effect of all-media expansion and communication,social participation forms a multi-level effect of interaction,user-centered operation boosts the economic effect of fans,diversified push highlights the motivational effect of sportsmanship,and analyzes the practical significance of the development of all-media Explain and increase the attention of the whole society to the development of omnimedia.This article believes that in the context of omnimedia development,we should better use the foundation and experience of traditional media to improve and strengthen the application of new media,summarize the shortcomings of sports news reporting,and propose that sports news reporting under the omnimedia background needs to be microscopic Cut-in and talent training need to be optimized and perfected,special reports need to be flexible,traditional media and new media should be integrated with each other,make full use of existing resources,and continue to develop in the context of all media.