| Summary Today,sustainable development has become a global issue.The concept has penetrated into all aspects of people’s lives and has a subtle influence on people’s thoughts and actions.Influential companies and brands have begun to examine themselves and society,the environment,and The relationship between each person and the brand’s sustainable development are the future trend and a new stage of brand development.This article takes the concept of sustainable development as the starting point and analyzes its important role in brand building and its promotion of brand design.By integrating the concept of sustainable development into the brand design,it establishes a sunshine image of sustainable development of the brand,thereby enhancing its social influence.At the same time,this article also combines specific cases to further refine the visual representation of the concept of sustainable development,as well as the application and innovation in brand design.Through consideration of the ideological,emotional,popular,and individualized aspects of the visual image,combined with actual cases for practical exploration,a set of systematic brand image design is completed after considering specific visual elements such as graphics and colors.It has both functions to achieve the purpose of reshaping and enhancing the brand image.Therefore,having a visual image system that uses the concept of sustainable development can enhance the social credibility of the brand,help spread its core concept and spirit,and promote the common sustainable development of the brand and society. |
