Game Analysis Of Multiple Stakeholders In Community Aged Care Services For The Whole Age

Population aging and the socialization of pension service provide an opportunity for real estate development enterprises and other social capital to transform and upgrade and enter the pension service industry,resulting in various forms of pension real estate,among which the all-age community is one.The all-age community is a community form which is equipped with aging houses and pension service facilities in ordinary communities to meet the living needs of people of all ages.It is beneficial for families and society to share pension responsibility,and can truly realize the home-based care based on the community.Home-based care accords with Chinese people's concept of providing for the aged at present,and all-age community may become the mainstream carrier of the pension industry in the future.A perfect pension service system is the key to the success of all-age community projects.The interaction between multi-stakeholders and the conflict of interest demands in pension service have an important impact on the operation effect of the system.Therefore,this thesis identifies the core stakeholders and their behavior influencing factors of all-age community pension service by using stakeholder theory and social network analysis method.And analyzes the interaction path of stakeholders' behavior decision-making based on evolutionary game perspective,in order to coordinate and balance the interests of all parties and form a cooperative participation operation mechanism of pension service.Firstly,based on the literature analysis,6 kinds of stakeholders and 19 behavior influencing factors in each stage of the life cycle of all-age community projects are identified,and the social network analysis method is used to identify 3 core stakeholders of government departments,pension service enterprises and consumers and the corresponding 8 key behavioral influencing factors of financial incentive subsidy,sustainable and healthy development performance of pension services,incentives from higher authorities,incremental costs of pension service operation and management,enterprise brand value,incremental benefits of pension service operation and management,incremental purchase costs of pension services,and incremental residential benefits of all-age community.Then,based on 8 key behavioral influencing factors,a three-party evolutionary game model of government departments,pension service enterprises and consumers is constructed and the system evolution stability is analyzed.It is concluded that the optimal evolutionary strategy of the system is the implementation of incentive policies by government departments,the active participation of pension service enterprises in the provision of all-age community pension services,the participation of consumers in social pension,and the purchase of all-age community pension services.Matlab software is used to simulate the influence path of the change of key behavior influencing factors on the behavior choice of the three parties.It is found that increasing the incentives of higher-level government departments,giving appropriate economic subsidies to the pension service enterprises and consumers,and improving the pension benefits of the whole-age community are conducive to achieving a stable balance.Finally,based on the influence relationship between stakeholders and the simulation results,this thesis puts forward the behavioral decision-making suggestions of the stakeholders in the pension service from three aspects: policy,market and talents.Government departments carry out top-level design of laws,regulations and incentive policies related to the construction and operation of all-age community;Relevant stakeholders regulate market supply and demand by reducing the operating costs of pension service enterprises and improving public spending power and socialized pension awareness;Social capital,such as real estate development enterprises,professional management companies,and pension service enterprises,can improve the living and pension service benefits of all-age community through personnel training and ensure market supply and demand.