The Study On The Influence Mechanism Of Study Travel To Enhance Place Identity Of Primary And Secondary School Students

With the convening of the National Education Conference,the development of education in China has stepped into a new era.As a product of China's education development entering a new era,study travel shoulders the national strategic task of promoting "foster character and civic virtue",and plays an increasingly important role in enhancing students' comprehensive literacy,strengthening students' local cultural confidence,sense of place identity and country.Recent years,study travel has gradually become an important step for comprehensive education in the new era and an important way for the innovative development of tourism,which has been widely discussed by the society.Under the strong promotion of relevant national study travel policies,primary and secondary schools all over the country have been carrying out study travel in full swing.The study travel continues to grow,and the market potential is growing.However,at present,China's study travel is experiencing a preliminary development.Behind the "barbaric growth",the chaos in the industry can not be ignored,which directly affects the realization of the core educational goal of "foster character and civic virtue".Study travel is not only a walk on the trip,students' body and mind should be on the road.How to better embody the educational function of study travel and how to better realize the education goal of "Strengthening moral education and cultivating people" are new issues and challenges faced by both education and tourism.Based on this,this study is based on tourism authenticity theory and tourism experience theory,and finds the internal influence mechanism between study travel and students' place identity and participation.First of all,this paper makes a qualitative analysis of the collected first-hand raw materials,such as online study travel journals and interview records.Through procedural rooted analysis,it is concluded that the key influencing factors of study travel mainly consist of three dimensions:content design,situational experience and teaching faculty,and preliminarily deduces the internal relationship among study travel,place identity and student participation,providing theoretical basis for subsequent empirical analysis.Then,takeing study travel as independent variables,place identity as intermediate variables and student participation as dependent variables,analysis is carried out.Then,further research results are obtained.Studies have shown that:(1)The key factors affecting the implementation effect of study travel are mainly composed of content design,situational experience and teaching faculty;(2)Parents and schools may strengthen or weaken effects on the enhancement of students' sense of place identity and student participation in study travel;(3)Study travel has a significant positive influence on improving students'sense of place identity;(4)place identity plays a good intermediary role between the key influencing factors of study travel and student participation;(5)Study travel has a significant positive influence on improving students' sense of students' participation.This study further deepens the research on the key influencing factors of study travel,expands the research boundary in terms of research content and research methods,and enriches the theoretical research results of study travel and place identity.It provides a new perspective and a new way for administrators such as education departments,schools,study travel agencies and research bases to enhance the participation of study travel and comprehensive education reformation.