SWOT Analysis On The Operation Of Youth Wushu Competition Of Huaxia Wushu Champion

The development of wushu is inseparable from the training of wushu talents.The training of wushu talents should start from children,and ultimately from teenagers.Young wushu talents are the cornerstone of the development of wushu and the guarantee for the steady,healthy and sustainable development of wushu.With"young dream,Chinese dream! Wushu soul,national soul!As a new youth martial arts sports event,in their operations,there is a real problem,therefore,in order to promote a healthy development of huaxia that.his paper uses SWOT analysis method,literature method,field investigation method,case method,expert interview method to study the youth wushu competition.It combines the Chinese youth martial arts competition,combined with the actual situation of China.it youth martial arts tournament,from the operation of the environment,the overall plan of the event,management organization,organization structure,competition management and market development,media publicity,logistics,etc.,Analyze and study the operation of juvenile wushu competition of Huaxia Wushu Champion.This paper comprehensively analyzes the advantages and disadvantages of the operation of Huaxia Wushu Junior Champion Wushu Competition,as well as the opportunities and threats faced at the present stage.The research results are as follows:1.The internal advantages of the operation of Huaxia Wushu Youth Wushu Competition are as follows:the competition has the advantages of the traditional Chinese culture and the detailed planning of the competition.The competition side sets up the competition rules reasonably and forms its own convenient competition system through the development of the competition system;2.The internal disadvantages of the operation of Huaxia Wushu Youth Wushu Competition are as follows:The working system of the competition has not been improved、the funds of the competition are limited,The lack of market development and the limited influence of the scale and degree of the event.3.The external opportunities for the operation of Huaxia Wushu Youth Wushu Competition are:the national sports policy provides the possibility for the development of the competition,the rapid development of new media,the market of youth Wushu Club has the development potential,and the "Internet+" action helps the sports industry.4.The external threats to the operation of Huaxia Wushu Champion Youth Wushu Events are:the sharp increase in the number of youth Wushu Events,the challenge from foreign martial arts competitions,the challenge from the diversified demands of mass sports,and the threat from the epidemic of the new champion to the development of sports events.The SWOT analysis matrix is established to explore the development of Huaxia Wushu Youth Wushu Competition:1.Strengthen and improve the work service system of Huaxia Wushu Junior Champion Wushu Competition;2.Formulate the brand strategy plan of the event and create the distinctive features of the event;3.Optimize the business operation model and actively seek sponsorship of events;4.Implement national policies,health and sports concepts;5."Internet+Sports",combining online and offline;6.Clarify the development direction of youth wushu and make long-term development plan;7.Huaxia Wushu Champion Youth Competition is combined with mass sports and school sports.