Research On The Development Of Rural Sports Culture Under The Strategy Of Rural Revitalization

With the development and progress of social economy and the deepening of the rural revitalization strategy,the social development of rural areas has entered a new stage.As an important part of the rural revitalization strategy,rural sports culture has also entered people’s vision.The countryside is not only a place where farmers live,but also a spiritual home for farmers.Developing rural sports culture can not only fully arouse peasants’ interest in participating in sports and improve their physical fitness and health,but also add a lot of fun to their spiritual life and enrich their spiritual life.By integrating and optimizing rural sports and cultural resources,we can effectively promote rural revitalization and promote the construction of rural spiritual civilization.This study focused on the rural sports culture of Beizi Township,and the survey object was the villagers of Beizi Village,Lushan County,Henan Province.Using a variety of methods,including literature analysis,fieldwork and questionnaire survey,the development of local rural sports culture was deeply explored,and a series of countermeasures and suggestions were put forward for the development of rural sports culture.After in-depth research and analysis of the current situation of sports culture development in Beizi Township,it is found that some achievements have been made in the development of sports culture in rural areas,but there are also some shortcomings.The development results are mainly reflected in:(1)Rural revitalization and promotion of sports facilities.(2)Villagers independently carry out sports and cultural activities.(3)Actively participate in sports competitions to promote villagers’ fitness.The shortcomings are mainly reflected in:(1)the lack of rural sports equipment and the unreasonable construction of venues.(2)The development of sports and cultural activities lacks effective guidance and management,and the venue facilities lack effective maintenance and management.(3)Villagers’ enthusiasm for exercise is poor,and the structure of physical exercise is single.The analysis of the reasons for the problems in the development of rural sports culture is mainly due to:(1)the lack of special funds for sports,and the difficulty in promoting the construction of venue facilities.(2)The sports management system is not sound and lacks professional talents.(3)Villagers have backward ideological concepts,poor awareness of physical exercise,and serious hollowing out of rural areas.The countermeasures to the development of rural sports culture are:(1)Increase capital investment and improve the construction of sports venues.The government should increase the investment in sports special funds;Expand investment channels and encourage the entry of private capital;rational development of vacant land for the construction of sports facilities;Optimize the layout of your sports venue.(2)Strengthen the construction of government sports functional departments.Improve the management of sports organizations;Introduce professional sports talents and train sports instructors in rural society;Reasonably open school site facilities to alleviate the shortage of space.(3)Enhance villagers’ awareness of physical exercise.Transform villagers’ mentality and improve their awareness of sports;Strengthen guidance for young people and cultivate awareness of physical exercise;Taking demand as the starting point,we carry out diversified sports activities.