| Objective:To explore the design,characteristics,application and presentation mode of the self-developed complete set of online Exercise prescription video for fat reduction and shaping,and provide experience and reference for other types of online Exercise prescription design and video presentation mode.Methods: The design rationality of online Exercise prescription was tested by expert interview.Using literature review,testing,and mathematical statistics methods,a survey was conducted on We Chat mini programs for reducing fat and shaping.Data was collected using testing and mathematical statistics methods to analyze their application effects.Result:(1)There are a total of 99 "fat reducing and shaping" We Chat mini programs,of which 4 have the function of online course teaching.(2)The formulated Exercise prescription on the fat reducing and shaping line is the prescription structure of 60% aerobic and 40% Anaerobic exercise exercise.(3)The video presentation method is based on "shooting videos with the coach as the protagonist,adding copywriting,and post production processing",and uploading the We Chat mini program as the presentation channel.(4)The final practice team has departments for Exercise prescription formulation,coaches,photography and post production,copywriting design,program development,customer service,a total of 15 people.(5)The total number of participants in this online course of "Fat Reduction and Shaping" is 158,with an average of 22.4 regular users per month,a standard deviation of ± 3.78,and an average learning time of 17.5 hours.The weight,chest circumference,and waist circumference of the users participating in the training before and after learning are 82.19 kg and 78.47 kg,86.75 cm and84.99 cm,76.34 cm and 74.00 cm.(6)The questionnaire results show that the average age of participating users is 28.3 ±4.7,with 66.03% having exercise habits,80.13% being non student users,and 73.08% being female.The overall evaluation results of the course for learning interest,video quality,and coaches’ overall quality are all above good.Conclusion:(1)There are relatively few We Chat mini programs that provide online sports courses such as "fat reduction and shaping".(2)Experts believe that the 60% aerobic and 40% Anaerobic exercise exercise structure can be used for the design of online fat reduction and shaping Exercise prescription.(3)The working rules of Exercise prescription design-sports video shooting and later stage-online platform can produce a complete set of fat reduction and shaping course videos for users to learn.(4)Using sports photography,Color psychology and SECI knowledge learning model as theoretical support,the presentation quality of sports course videos is determined by reasonable shooting technology,color selection,post-processing,copywriting and the comprehensive quality of coaches.(5)This practical team is able to produce online sports course video products through collaboration between six departments.(6)The changes in weight,chest circumference,and waist circumference of users participating in online fat reduction and shaping courses before and after learning meet the normality,and have significant training effects.(7)The promotion of fat reducing and shaping We Chat mini programs can adopt strategies such as social media marketing,search engine optimization,word-of-mouth marketing,and collaborative promotion.(8)The portrait of the students studying this online course on weight loss and shaping is a young woman who has already started working and has exercise habits.The course videos produced can stimulate users’ interest in learning,the coaches’ behavior is good,the video presentation quality is good,users can adapt to the training content,and the prescription is formulated reasonably. |
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