Research On The Production Mode And Remuneration Of Network Users From The Perspective Of Digital Labor

As the tide of Internet technological revolution continues to sweep the world and penetrate into all walks of life in the production of human society,the digital economy model based on the network platform is completely changing our production and life.Under this emerging economic model,there is a delicate and complex production and marketing relationship between the Internet platform as a capital party and the Internet users as workers.Two-way empowerment of network technology,both liberated the network users for information production of labor time and space,improve the subjectivity status of network users,but also make the network users presents the characteristics of fragmentation,liquidity,and make the network worker was forced to form a "independent context",weakened their voice for their rights and interests.At the same time,the management platform under the technology empowerment can obtain the dominant right to formulate the "rules of the game",expand the supervision of network workers through technology,and because of the virtual nature of cyberspace,the "power stealth" of the management is realized.Therefore,it is of theoretical and practical significance to study the production relationship between the network platform and the network users under the digital economy,and to explore the labor process and labor remuneration of the network users as the network workers.Based on the relevant theory of labor research,this paper analyzes the labor process under the digital economy from a critical perspective.Using the case study method,Himalaya FM,China’s leading audio sharing platform in the digital economy field,was selected as the research object.Based on the production mode of PUGC(content produced by professional users)launched by the platform,the labor relations between the platform and PUGC users,the labor remuneration obtained by PUGC users and the fighting consciousness of PUGC users are analyzed,trying to explore the governance strategy of digital economy platform and promote the benign development of digital economy.This paper is divided into five chapters.The first chapter mainly expounds the birth of digital economy and the birth of digital economy under the empowerment of digital technology.The characteristics of digital labor are analyzed from the aspects of labor space,the stealth of management rights,the birth of digital laborers and the migration of labor subjectivity.In the second chapter,specific research users of —— Himalaya FM platform were selected from many network users,and divided the user types according to their different characteristics.At the same time,this chapter focuses on the labor relations between Ximalaya PUGC users and the platform and the value of labor products.Chapter 3 studies the labor remuneration of the Himalayan PUGC users.First,the economic remuneration of the PUGC user group is analyzed.At the same time,the non-economic compensation of PUGC was also studied,and summarized from several aspects of platform reputation,social satisfaction,belonging,knowledge seeking,entertainment experience and so on.Chapter 4 studies the struggles of PUGC users in the Ximalaya FM platform.This paper discusses from the perspectives of speech struggle,inverse algorithm operation and the necessity of struggle.The author believes that only by awakening more users’ awareness of fighting can we better promote the healthy development of digital economy.This chapter also provides a support for the governance strategy of Chapter 5.The fifth chapter takes the governance strategy of Ximalaya FM platform as an example to discuss the governance strategy of digital economy platform.Through combing and summarizing,the author believes that the benign development of digital economy cannot be separated from three aspects: the intervention of policy and regulatory agencies,the reasonable adjustment of platform mechanism and the participation of users themselves.