With the increase in the domestic urbanization rate,more and more cities need to relocate some specialized wholesale markets in the central area of the main city to the periphery of the city to alleviate the increasing traffic congestion and improve the overall function and image of the city.However,the relocation of some specialized wholesale markets has not been smooth,and there have been difficulties in attracting investment for relocation projects,returning merchants,and operating management.Therefore,it is of great significance for this thesisto study the risk factors of the relocation project of the professional wholesale market and carry out the risk evaluation and then propose the corresponding control countermeasures.Based on the above background,firstly,this thesis first introduces the concept,types and risk factors of professional wholesale markets,analyzes the risks of professional wholesale market relocation projects through risk identification theory,and identifies and sorts them out through expert investigation methods and literature analysis methods.The risk factors include nine major risks including legal,operation,market,project attributes,financing,environment,politics,and construction,and 28risk-influencing factors,to produce a list of risk identification for professional wholesale market relocation projects.Second,a brief description of risk management theory and risk evaluation methods.According to the actual situation of professional wholesale market relocation projects,a combination of analytic hierarchy process and fuzzy comprehensive evaluation method is selected as the model of professional wholesale market relocation project risk evaluation.Third,take the Chengdu Wanguan Hardware & Electrical City Outward Relocation Project as an actual case,and use the Analytic Hierarchy Process(AHP)and fuzzy comprehensive evaluation model to verify the applicability and practicability of the case risk evaluation model.Finally,based on the research data and case analysis,the countermeasures and countermeasures for several major risks of the professional wholesale market relocation project are proposed.This thesisadopts analytic hierarchy process and fuzzy comprehensive evaluation to evaluate the risks of relocation projects of professional wholesale markets.Play an active role in promoting the promotion and practice of the relocation of specialized wholesale markets.To solve the risks of the relocation of professional wholesale markets,especially in the process of guiding the relocation of professional wholesale markets.At the same time,it also has certain theoretical and practical value. |