China's Consumption Pattern Evolution Research

With the development of the economic globalization, the operation and the impact of capital in the market economy is affecting the order of the world economy and the consumption patterns change. In a certain sense, all the economic behavior of human which related to capital is around consumption.Not only in the international community, but also in Chinese society, the importance of consumption in economic and cultural life is emerging gradually. Especially since the reform and open-up, the research on consumption in china moved from the edge of academic research into the center part, meanwhile it received the widely attention from different scholars, the main areas consist of consumer habits, consumption patterns, consumer psychology, consumer culture, and so on. The paper considers consumption to the Marxist consumption concept as a fundamental road, combines with Sinicization of Marxism; pay more attention on the evolution from the consumer goods to consumer services; there are two main problems to solved:the first one is to study the evolution of the Chinese consumption patterns; the second one is try to establish the consumption of Sinicization Marxism. This is the study idea of the paper.The study logic of the paper is:on the first place, summarizing and analyzing the important consumption theories in the west, establish the theoretical foundation of consumption patterns, macroscopically analyze the relationship between production and consumption is that consumption is determined by production, consumption the realization of production, and then making a conclusion to the evolution of the economic transition. In the second place, study the evolution of consumer attitudes, the study angles are from the social system, consumer policy and the concept of domestic consumption, and the types of consumer attitudes are varied by these three factors. Again, study the evolution of Chinese consumption patterns in details. After the foundation of China, there are three types of consumption patterns:subsistence consumption patterns, well-off consumption patterns and overall well-of consumption patterns. These consumption patterns corresponding to three unique economic forms, the paper analyzes comparatively the performance of consumption patterns, features and the formation conditions according to the time sequence. Next, study the impact of economic globalization and western consumer attitudes on the development of Chinese consumption patterns. Because the consumption patterns of developed countries of today is our tomorrow’s, so it is of essential guiding significance to study the developed countries’ consumption patterns.