The Income Distribution And Investment Strategy Of R&D Alliance For Complex Products

The cooperative research for complex products is a significant problem in China.Now,researchers mainly focus on qualitative analysis.The industrial risks and market conditions which influence R&D alliance's income are less considered.This study researches the internal investment strategies and the profit coordinate mechanism for R&D alliance of complex products under different alliance structures and industrialized risks.The profit function for R&D alliances is constructed considering the long-period characteristics of complex product development.Firstly,this study reviews the related theories about R&D alliances for complex product development in details.Based on the analysis of previous researches,an effective research schedule is proposed.Then,the internal investment strategies and the profit coordinate mechanisms for R&D alliances with one lead enterprise and one cooperative enterprise are studied.Based on the model,this study expands the investment and coordinate model to study industrialized risks.The extra cost and probability of industrial risks should be introduced when participants make optimal decision.The results show that a higher extra cost and probability of industrial risks will encourage participants to increase R&D investment and improve product quality.These strategies can make participants get more market share,and then improve the rate of return on investment.Otherwise,the participants will take opposite strategies.In this situation,the optimal strategy of participants is contrary to R&D alliance.The cooperation strategy needs to be coordinated.The fifth part of this study researches the internal investment strategies and profit coordinate mechanisms for R&D alliance with a lead enterprise and two cooperative enterprises.Through the game models for various scenarios,it can make a conclusion that the coherence degree and profit distribution method of two participants can affect the R&D alliance's coordination mechanism greatly.This study constructs the coordination strategies in details,and then expands these models to analyze industrialization risks for this kind of R&D alliance.Finally,this study makes an empirical research based on a R&D project of a Spectral Scanner.This study builds a research schedule for investment and profit share strategies of R&D alliance considering market and industrialization risks.It also shows the significance of enterprise cooperation to form R&D alliance for complex products development.