Research On The Governance Of The Out-of-school Youth Sports Training Institutes In China

Under the background of the "Healthy China 2030 Planning Outline" and pursuing for realizing sports superpowers,the youth off-campus sports training institutions have sustained,extensive and profound economic and social values.As an important part of the social sports system other than competitive sports and school sports,it should be effectively valued and governed.Since the reform and opening up,the governance of off-campus sports training in China has made great progress,but in terms of normative and persistent development,there are still many predicaments.There,fore,it is supposed that value and goal of this paper is to focus on the most prominent and urgent sports training institutions' governance dilemma,to diagnose the internal roots and institutional logic of the dilemma,and to carefully compare and reflect on the governance experience and lessons.On the basis of this,this paper would committed to improve the existing governance capacity and governance system,propose and build systematic improvement measures and governance and restoration programs.In view of this,this paper uses various theoretical resources including demand hierarchy theory,market failure theory,new public management theory,system management theory and governance theory;using questionnaires,expert interviews,field surveys,comparative analysis,SWOT measurement statistical model as well as other methods,closely centre on the "governance status-governance dilemma-governance crux-governance reflection-governance reform" problem thinking and logical clues of youth off-campus sports training institutions governance,through the establishment of comprehensive governance programs,to resolve training institutions The conflict of interest and disorderly development issues reveal the basic laws of healthy,sustainable and standardized development of youth off-campus sports training,and then based on the "institutional superiority" of China's sports development to build a comprehensive treatment plan to break through the status of off-campus training of Chinese youth of governance.Through the research and analysis of this paper,the following conclusions are formed as follows:First,the total situation of China's off-campus sports training market is low in industry concentration,lacking regional leading brands.The business model of that is relatively simple;Then,the target group is concentrated in primary and middle school students,mainly through advertising,social media,crowd diffusion and other means of dissemination and enrollment.The consumer market is in short supply,while,most institutions license is not complete accompanied with the most only have business license,Additionally,business registration and information networking is basically limited to larger organizations.The cooperation between the organization and the government is relatively rare.The overall quality of the coach training team is low,and the proportion of part-time work is relatively high.Most of them are students of college sports majors.They have the ability to teach and moral conduct.The demand for full-time coaches with higher comprehensive quality is greater;Second,although the current outdoor sports training institutions for youths in China have made great progress and progress since the reform and opening up,they still have the following difficulties.In terms of governance objects,there are some lack of physical training elements and serious differentiation such as that sports training industry has a single structure and a weak foundation;sports training institutions are barbaric growth,disorderly competition;sports training industry self-discipline,anti-law as well as profit-making included.The main body of governance—the government's law enforcement supervision and assistance to training institutions also has a series of dilemmas.For example,government regulations lack systematic legislation and weak legal construction;government regulatory organizations lack functional integration,and powers and responsibilities are disordered;Finally,government supervision process lacks external participation and the series of some policy effectiveness derived from the former is low.Thirdly,there are three reasons for the emergence of governance dilemma: the market self-discipline awareness and behaviors of institutions is confronted with value deviation,the government governance ability as the main body of power responsibility is systematically missing,and the division of labor between administrative law enforcement organizations has functionality.mismatch.Fourth,in view of the predicaments of the governance of training institutions and its causes,this paper proposes based on the actual situation of China's government administrative governance system reform and market transformation.The inherent governance logic of the government's singular administrative supervision should be gradually replaced and reformed.By clarifying the applicability and effectiveness of the concept of sports governance,scientifically constructing a division of labor between the main bodies of juvenile off-campus sports training institutions,and improving the governance mechanism of juvenile off-campus sports training institutions.The details include:(1)Starting from improving the government's organizational coordination and planning and guiding capabilities,promoting the market's self-discipline management and industry integration capabilities,and accumulating the society's assessment,certification and communication service capabilities.(2)Activate the endogenous development mechanism under market competition,promoting the connotative development of the training market and training institutions based on the principle of institutional self-discipline;build a multi-disciplinary social intermediary organization to reduce the cost of policy based on the social participation model.And the society as animportant composition of youth off-campus sports governance model,playing a role of bridge and communication in institutions and governments,thus solving the problem of governance costs brought about by information asymmetry and reverse moral hazard.Finally,based on the authority of the public sector,it is better to set up a professional planning and guiding organization for super-sectors to promote macroeconomics guide,and the government no longer nuances the management of specific business affairs,but rather relies on the department to perform its functions according to law,in the strategic planning,policy development,resource input,technology introduction,institutional support,social services,etc.Generally,it could be probable that we follow those advice so as to more effectively promote the development of youth off-campus sports training.