The Comparison Between China And Japan On Food Package Designing

The food package designing not only provides protection, spreading out information, but also emphasizing unique culture by varies decorations. China and Japan are close to each other, in the market, food packages indicate their own characteristics. Japanese package designing well followed its own traditional culture, however, they have also added modern style to their products, created a special style of package designing. The traditional Japanese culture is very similar to Chinese culture. Through the comparing of basic concepts based on the visual design of the food package materials, graphics, colors, elements, Chinese stylists would explore the similarities and differences in between. Within the analyzing of the aesthetic sense, design concepts, expressions which under the packaging surface, plus the similarity between Chinese and Japanese culture, would definitely lead China's package designing onto the road of global and success.