Study On The Development Of Cultural And Creative Industry In Beijing Central Business District

As a kind of smokeless and sunrise industry, cultural and creative industry is an important tendency in developed countries and areas nowadays. Therefore many countries and areas regard it as a strategic and pillar industry to develop it energetically. In the course of China's rapid economic development, under the premise of tight resources and lacking of core competitiveness of traditional industries, cultural and creative industry has great significance for changing the mode of economic growth and improving the international competitiveness of our products. In particular for CBD, as the high-end industry of modern services, cultural and creative industry brings a new opportunity because of its unique characters of strong capacity of innovation, wide relationships with other industries, high value-added products and less occupied resources.Based on the relevant theory of cultural and creative industries and the development of CBD, this article introduces the connotation, types, features, effect, cluster mechanism and the concept, features, internal motivation of CBD, on this basis to combine cultural and creative industries and the development of CBD organically. Cluster effects makes CBD have life-cycle phenomenon, which offers the development for cultural and creative industry in CBD area, at the same time, cultural and creative industry also provides new economic advantage for CBD development.Paying attention to combination of theoretical research and empirical analysis, the article uses the theory of cultural and creative industry and the theory of CBD to analyze the development of cultural and creative industry in Beijing CBD. In the first place, the article analyzes present situation of cultural and creative industry in Beijing CBD concretely from general present situation and building actuality of industry garden, indicating the cultural and creative industry in Beijing CBD has already taken on flourishing expansion situation. Then the article points out it still has many concrete problems including lacking of penetrative strength to traditional industry, comparative confusion in management, faultiness in political support, shorting of protection to knowledge and property right and smallness in manpower resource. In the following, the article researches on the unique superiority of cultural and creative industry's development in Beijing CBD, pointing out Beijing CBD should take trade focusing, industry focusing and brand focusing measures to develop cultural and creative industry. Based on frontal analysis, the article brings forward some countermeasures and suggestions for the development of cultural and creative industry in Beijing CBD in the end, with a view to benefit the development of cultural and creative industries in Beijing CBD and even other area's CBD in our country.