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On The Interest Of Graphic Advertisement Design

Posted on:2009-05-19Degree:MasterType:Thesis
Country:ChinaCandidate:R N AFull Text:PDF
GTID:2155360245451862Subject:Art of Design
Abstract/Summary:PDF Full Text Request
Print ads in the design interesting is perceived as a psychological reaction. Think the audience is a kind of interesting, cheerful and full of imagination feelings.Advertising is science-based, to artistic expression as a means of conveying information to achieve the purpose of the function. Relations and advertising in a variety of disciplines, such as marketing, psychology, communications, psychology which is a basic position of subjects. The psychological activities, including awareness, emotion and action are all laws will be found, and the science of advertising is carried out in accordance with the rules of psychology. When a print advertising as an objective role in the stimulation of the sensory organ recipients - eyes, the audience's understanding of this process will be started. It involves feeling, perception, memory, thinking, imagination, and other activities, will be accompanied by a certain degree of emotional experiences, such as joy, anger, grief, music and other feelings. Interesting print ads also bring the audience's feelings from the feeling that perception, and through a process of imagination psychological reaction. Pay attention to these psychological process is shared by the psychological characteristics. It is accompanied in these process. Moreover, as a print, and the attractiveness of its problems is the primary focus of the strategy. Print ads in the fun can cause the attention of the audience, and advertising persuasion and attitude change is the purpose of advertising. Print ads are interesting to emotional appeals to persuade the means of advertising, will enable the audience in a happy mood conditions voluntarily accept advertising messages.Advertisement interesting expression of a variety, it sometimes manifested as humorous, sometimes manifested as dramatic, sometimes manifested as a kind of subversion of the usual thinking novel and exciting visual impression sometimes is a game with the flu, so it is a vivid , and full of imagination, Nairen savoured. Is a wise and creative performance. Graphic Design Masters Fukuda fan-works is full of interesting to known. In print ads, a number of factors can be reached interesting, the paper mainly from the perspective of graphical analysis on the print ads are interesting. Audience can be perceived as the graphics was interesting feelings. Creative graphics performance is a variety of practices, the use of plus or minus graphics, graphics and the same structure, Paradox graphics, graphics variant, the replacement elements, Deconstruction and reorganization to create a interesting print ads. This paper will be linked to actual case work in the design of the print ads interesting.
Keywords/Search Tags:interesting, visual perception, Lenovo, imagination, design convincing, emotional appeal
PDF Full Text Request
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