Digital Animation In The Mobile Media Application

With 3G technology, the promotion and popularization of a "fifth media" of the mobile media, new media era has become the object of much attention. Wireless communications technology, computer technology, as well as the integration of Internet technology to digital technology as the carrier to the contents of the rapid rise of cultural industries and cultural industries leading contemporary ? communication media will be slowly fading, replaced by mobile phones and entertainment media the interaction between the user experience. Creative content industries such as a driving force, will be a variety of "cultural resources" with the latest digital technology, combined Recasting the consumption patterns for our sunrise industries - the development of animation industry provide the necessary conditions for the digital animation and mobile media convergence.By summing up the performance of digital animation in the form of advantages and characteristics of mobile media, analysis of existing mobile media entertainment functions and services in the application of functional status, and its motives behind the demand, the development characteristics of the digital animation and media, the combination of mobile phone the way how we can better provide services for the user to experience a new mobile phone-style media interactive experience. Articles at home and abroad for a large number of fresh cases of comparison, the success or failure of which draw on the experience of the problem with the fact that the mobile phone animation, cartoon phone, cell phone music videos, animated mobile phone games, cell phones and digital animation animated ads in the mobile media presentation functions, communications functions, the application of news and information function of an in-depth and put forward a combination of innovative, digital animation to grasp the application of mobile media in the new trend has some significance.New content distribution platforms and distribution channels increase, is characterized by interactive entertainment services to mobile phone media for the purpose of increasing public concern, to promote the application of digital animation to broaden the field, but also to the language as a manifestation of the digital animation More contact with the potential to provide an opportunity for consumer groups. To the animation industry has unlimited business opportunities. Multi-language models and construct multi-dimensional form of art to make digital animation more perfect expression and fullness, will provide an impetus to China's animation industry continued healthy development.