The Possibility Of Making Product-based Design

This article analyzes the possibility of industrialized transformation and product-based marketing in design industry; reviews the current and developing status of design in terms of creative industry, policy, economy and the development of that industry, explores the possible template. By studying the product development in software sector, travel industry sector and financial industry sector, this work is attempt to build up the similar methods in design industry. The template also related with the connection between creativity, essential of design, design market, audiences and design context. What is the position that design should claim, and what should design contribute effectively to achieve the target in this creative industry chain?Refined division of labor is a necessary access to approach the product-based design in design industry. This article also discusses the effect that the management of social environment and human resources make in product-based design, and the main reasons that cause the product-based design. It also studies the living conditions of design industry, the definition of design product and the generated of design product in the economic context.