Research Of Operating Mechanism And Development Prospects Of Chinese Media Literature Prize Both In Taiwan And Mainland China

This graduation thesis compared the base schema of four Literature Awards in Taiwan and Mainland China. As everybody knows, these four Literature Awards are all held by mass media, but they have different structures, and get different results, also, they have different influence for Chinese literature.The Literature Award is a main subject of media culture, it is special and new. For special, the Literature Award is not only as the main subject of media culture but also presents the literature itself; for new, the Literature Award is different from traditional literature award and some literature awards held by other normal institutions, it uses the mess media to express, at the same time it has the characters of mess media.In Mainland China, there are lots of articles which use the traditional literature awards as study subjects, but relative study about media literature award, there are few. Because of the situation and developing future of media literature award in Taiwan, the mess media literature award in Chinese literature should get more focus on.