Guangzhou Thinker——Strengthening The Current Core Business,entering Into The Industry Of IP Network Products

This is a comprehensive case in two sections,the case and the case analysis. The case describes the rapidly developing course of Guangzhou Thinker, a civil-owned high-tech enterprise,the process of its naissance,business expanding,and uninterrupted strategic adjustment according to the change of its external environment and internal conditions. In the part of case analysis,based on the background,information and questions in the case,the author first abstracts the success factors of Guangzhou Thinker in the past years,and then discusses how to strengthen the current core business.As the most important part of this article,then the author conducts the feasibility of Thinker抯 momentous strategy at the next stage ?entering into the industry of IP network products, by applying the strategic management and financial management theories,methodologies and tools.Finally, the author raises some ideas and suggestions about the next development of Guangzhou Thinker.