York Guangzhou Air Conditioning & Refrigeration Co.,Ltd——Competitive Operation Management & Enterprise Development

York Guangzhou Air Conditioning & Refrigeration Co. Ltd. was established in 1995, Which is an important step to explore emerging market as the global competitive strategy of York International Ltd. Though York invested in China behind her global main competitor UTC Carrier Ltd. with 8 years, York only spent 5 years to exceed Carrier Ltd. as No. 1 of China applied air conditioning market. The root cause is the best-cost provider strategy. York Guangzhou implemented the competitive strategy of York International in China. Based on low-cost investment & global product design, York Guangzhou carry out successfully a series of operation strategies such as capacity & utilization flexibility, demand flow technology (DFT) implementation, module design for non- standard products, quick response (QR) to market with new products. In order to keep long-term competitive advantage, York Guangzhou should carry out business process reengineering (BPR). It is the suggested company vision of York Guangzhou that to deepen best-cost strategy and strengthen core competence & distinctive competences.