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Study On Distinguishing And Cultiviating Enterprise Core Competence

Posted on:2003-02-25Degree:MasterType:Thesis
Country:ChinaCandidate:Y FengFull Text:PDF
GTID:2156360065962157Subject:Management Science and Engineering
Abstract/Summary:PDF Full Text Request
Based on the based-resource view, this thesis has brought forward the systems analysis frame of development strategy conducting the minor technologic enterprise. The frame includes choice strategy conduct theory, definitizing the point of view about knowing core competence, the method of distinguishing core competence, the method of craft attraction and forecasting enterprise's profit variety, the analysis method of core competence and business coincidence and the method of business choice.Conducted by the result of theoretical research, demonstration study has been done combined with RenXing company. First, the thesis distinguishes RenXing company's core competence and studies the interaction between the company's maintaining and cultivating core competence and the variety of the trade profit. Then, evaluates the company's assumption of development strategy and brings forward its development strategy of transforming from a supplementary materials provider to a casting technique solving project provider. Finally, the content, approach and tactic of fostering the company's core competence have been put forward from two point for the forming course of core competence and strategy.The thesis' conclusion can be used as reference for the minor technologic enterprise to enhance the level of strategy management in the new period, to advance the advantage in competition and the ability of sustainable development, and to reduce the risk of expanding business. The thesis has reference value to strategy theory researchers.
Keywords/Search Tags:Core Competence, Based-resource View, Development Strategy, Technologic Minor Enterprise, RenXing Company
PDF Full Text Request
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