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Research Of Strategic Alliance Based On The Value Chain

Posted on:2004-08-09Degree:MasterType:Thesis
Country:ChinaCandidate:J LiuFull Text:PDF
GTID:2156360092486305Subject:Technical Economics and Management
Abstract/Summary:PDF Full Text Request
The strategic alliance is one of most important strategy for corporation to taking competitive advantage and keeping rapid development. It also is one of most extensive used models to enter international market for Western Corporation.The paper discussed the value chain on the precondition of anatomizing the development mode of corporation and discussed the establishing basement, advantages and organize form of strategic alliance, put forward the corporation how to choose the alliance associates, what organize form should take and how to establish the harmonize-control mechanism to exert maximal function. The paper put forward how to use the strategic alliance, the organize form and management model with the facts of Shijiazhuang pharmaceutical group.In order to discuss the corporation how to improved its strength in conforming the value chain in depth, the paper discussed forming mechanism, organize form and harmonize-control mechanism of the strategic alliance on the base of the value chain theory. At last the paper carried out demonstration discuss taking the Weisheng Company as an example and provided experience for our country's strategic alliance practice.
Keywords/Search Tags:strategic alliance, value chain, cooperative game model, harmonize-control mechanism
PDF Full Text Request
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