Research On The Core Competence Of WeiSheng Pharmaceutical Co.Ltd

After china affiliate WTO, the internationalization of domestic competition will soon become the situation with domestic competition of internation, the market competition is gradually presenting the development situation of violent. In order to obtain the sustainable competitive advantages, the enterprises must prompt the characteristics of prompt the core competence of corporation, such as valuation for customers, difficulty of imitation, expandable technic, so the enterprises can keep the ability of their core competence, and activate new core competence. Vitamin C raw material medicine is one of few preponderant varieties in china, and industrial competition character has formed. How to enhance the international competition ability has become an important issue for our domestic manufacturing enterprises. The main work of this paper list as following:1.Looking back briefly the history of corporation strategic management theories and core competence theories.2.This paper analyses systematically outer competitive surrounding of WeiSheng pharmaceutical Co.Ltd based on industry structure analysis theory, and the product structure and management actuality are analyzed on SWOT analysis. 3.We design the analytical clue for evaluating core competence of corporation based on the structure of the market-technology-management. The evaluation index system and an evaluation model have been set up to analyse core competence of WeiSheng pharmaceutical Co.Ltd and its competitors.4.The practical measures are put forward to breed and develop the core competence through analyzing actual circumstance of WeiSheng pharmaceutical Co.Ltd.