Research On Establishing Enterprise Culture Of Chinese Telecommunications Trade

With economic developing in high speed, the international telecommunications compete is becoming more and more intense. After entering the WTO, China is going to open its telecommunications market, and Chinese telecommunications trade will face to grim circumstances, that is, foreign enterprises are getting stronger and stronger by their powerful technology and management, but Chinese enterprises are in poor situations in international market because of their under-developed management so that those firms lack of compete capability.The cultural management on which is representative by the theory of enterprise civilization is a great break of modern management theory. Los of enterprises have proved with their success that construct excellent enterprise civilization is absolutely necessary. This article combined with the practical problem, which exists in Chinese telecommunications enterprises, holds that the managers should change their mind in time and construct a new kind of enterprise culture to adapt with Chinese telecommunications character. In this article, I first elaborated the basic concept of telecommunications trade; secondly, I divided the substance into different administrations, pointed that the enterprise spirit is the emphasis, at last used the successful experience of Lucent.The article elaborated and analyzed the character of Chinese telecommunications enterprise civilization, put forward the direct thought, basic principles, practice step and particular measure, combined with enterprise political thought and educational work to strengthen enterprises occupation, establishedcomplete enterprise service culture, active and effective personal system, took enterprises form management. With establishing excellent enterprise civilization, constructing developed and scientific management system, our telecommunications trade and enterprises must get the best development and greet a splendid new era!...