Issues On Consumer Protection Ofonline Shopping

Consumer problem is the concomitant of the socialized production and also the inevitable outcome of the market economy. With the further development of the economy, technology and society, as well as the deepening of the economic globalization, the traditional consumer issues gradually become prominent and the new consumer issues appear unceasingly. At present, the network transactions in China is developing rapidly, nevertheless, the network system environment needs to be improved. Therefore, the lawful interests of the consumer will be threatened or the actual infringements do exist. In order to ensure that the lawful interests of the consumer are effectively protected in the new network environment, the research on the network purchase has particularity. The suggestions to protect the lawful interests of the consumer in the network purchase, to consummate the laws and regulations, to regulate the online shopping behavior have positive significance.In this paper, the concept of online shopping and related theories are first analyzed. Second, through the analysis of the particularity of the network purchase, and aiming at the issues that the protection of the consumer interests in the network purchase has to face, I find the theoretical bases of regulating and legalizing the network purchase. Third, I explore the realistic infringement of the consumer interests and the way to improve the regulation and the construction of the system. I also compare with and learn from the foreign experience of legislation and practice. Last, the recommendation on protecting the consumer rights in network purchase is given and the concrete construction of protection system of the consumer rights in network purchase in China is discussed.This paper will focus on protection system of consumer rights. We need to strengthen the support of consumer organization, to consider the condition of our country and meet the international standard. Then we should constantly adapt to the new situation to protect the interests of the consumer and establish the legal system to ensure the purchase environment of the network consumers. Through the research on the protection of consumer rights in network transactions, we should constitute the rules in favor of the consumers, perfect the relevant laws and regulations, and strengthen the consumers' privacy, transaction security and other remedies. Also we should strengthen the supervision of the society. We need to propose a systematic and constructive idea, a realistic relief approach. Then the network economy will carry through in a environment with a good system and perfect legal norm.