Jilin Nouth Communication Company's Market Management And Extending Strategy

Each communication transmission network of Chinese communication operation enterprises scale has expanded unceasingly, with the fast development of Chinese communication profession, since the reform and open policy. The communication transmission network maintenance service demand reveals gradually. The communication transmission network maintenance service market competition also changes along with it more and more intensely.In this paper, we use the method of analyzing cases to analyze the strategy of extending market management for Jilin North Communication Inc. We introduce entirely the general situation and the environment of Jilin North Communication Inc in the part of cases. And in the part of analyzing cases, we use the tactic administration, the theory of management, the management of manpower resource and the management of market running and vendition to analyze the management condition. We apply the five model of Bert to appraise the company entirely. Utilizing the method of swot, we analyze the ascendancy, the inferior position, the opportunity and the menace of the company. On the basis, we present a series of strategies, such as actualizing the market with discrepancy, establishing the management system which is take the belief as the requirement of client is the kernel, cultivating the capability of the mainstay of the company, cultivating the faithfulness of patron, applying the science and technology methods into the management, etc. We want to cultivate the ability of competition, so that our company can occupy the ascendancy position.We take Jilin North Communication Inc as our considered object, and we also propose some new blueprint which is not only advantaged for Jilin North Communication Inc, but also advantaged for other congener companies.