| Sha-Hu tourism area and Sha-Potou tourism area, which are both AAAA tourism area, are main tourism areas in the north of Ningxia, and are two the most important tourism areas. Because tourism resources and tourism products are both similar, competition with Sha-Hu tourism area and Sha-Potou tourism area became drastic. With help of economics, geography, administer knowledge, the paper put forward the content and measure that Sha-Hu tourism area and Sha-Potou tourism area cooperate, through analyzing the actuality and cause of competition with Sha-Hu tourism area and Sha-Potou tourism area. The structure of paper follow:(1) Actuality and main problems of Sha-Hu tourism area and Sha-Potou tourism area. Character of tourism resources of Sha-Hu tourism area and Sha-Potou tourism area is coalition of sand and water. Because of the character of tourism resources, Sha-Hu tourism area and Sha-Potou tourism area's tourism products are similar, tourism imagery is not outstanding, the structure of tourism products is simple, originality is outmoded and market is narrow.(2) With similar tourism resources and products in the same district, magnetism of Sha-Hu tourism area is begger than Sha-Potou tourism area's, because it cost little time to go to Sha-Hu tourism area ;Sha-Hu tourism area's magnetism is sronger than Sha-Potou tourism area, for Sha-Hu tourism area's tourism efficiency is better than Sha-Potou tourism area ; Sha-Hu tourism area become share company so that Sha-Hu tourism area's efficiency and flexibility of administration are better than Sha-Potou tourism area.(3) On the base of research on competition with Sha-Hu tourism area and Sha-Potou tourism area, paper put forward significance, probability, principle and strantegy of cooperation.(4) At last, paper put forward the content how to cooperate and measure that can help Sha-Hu tourism area and Sha-Potou tourism area cooperate. |