The Researching For Enterprise Technological Innovation And Patent Strategy

Faced with the rapid development of scientific and technological progress, especially in the economic globalization trend, enterprises in the competition as sailing against the current, we must keep forging.The survival and development of enterprises depend on two areas : First, by providing the market with better quality and lower prices of products, the enterprises gain limited demand space;Second, we should seize the opportunities arising from technological development, the development of new products and consumer concepts, open up new markets and occupation. Who first step in these two areas, who will be in fierce competition ahead, otherwise it would not escape the fate of bankruptcy. These two acts are acts of technological innovation, the modern economy is the main industry competition technological innovation contest, only enterprises have technological innovation, the survival and development of enterprises have space.Patent is an important component of the intellectual property and an important intangible asset, international technology, economic competition has been prominently reflected in the patent dispute. And patent strategy and technology, economic development and market competition closely linked, to a business, entrepreneurial patent strategy is an important component of the development strategy. Operating in a powerful confrontation and exclusion competitors to the smaller inputs to maximize market share, but also to enhance their competitiveness;In the research and development of proprietary technology strategy will enable their inventions timely access to legal protection and timely grasp of the latest technological developments, to draw on their own to find out the way of technical innovation can effectively avoid duplication of research, saving considerable human, material and financial resources and time. In the face of fierce competition in international markets grim situation in the international market, China's enterprises should seek their survival and development, should learn how to correctly formulate and apply patent strategy, the use of intellectual property rights protection to the largest profit enterprise space.From technological innovation's concepts and features, patents and patent strategy definitions characteristics type and meaning, This article analyse the relation of the enterprise technology innovation and patent strategies, and prominententerprise technology innovation patent application strategy, finally drawing on the United States ^ Japan > and Korea's patent strategy experience to serve our enterprise technical innovation in the during of using patent strategy, it will enhance the competitiveness of China's enterprises and the economic strength ,which have practical significance.