How To Improve The Competitive Power Of The Auto Industry In China

The thesis is based on the ,the report put forward the competitive power system of the Chinese Auto Industry from four aspects, they are competitive power of environment, competitive power of the market distribution, competitive power of enterprise and competitive power of products. But the report only showed that the international competitive power of the Chinese Auto Industry is low, it didn't show how to improve it, furthermore, there are few people in China or outside China that have discussed the problem from the above four aspect. This thesis uses the index system of the , analyzes the current situation of the competitive power of the Chinese Auto Industry from the four aspects and put forward its own solutions. The methods used are direction from tutor, referring to related newspapers, magazines and articles. The conclusions are: The government supervision departments, the occupational organizations and enterprises should work together to improve the international competitive power of the Chinese Auto Industry. The improvement of the international competitive power should be achieved from four aspects, i.e. competitive power of environment, competitive power of distribution, competitive power of enterprise and competitive power of products.The supervisory department should create a good marketingenvironment for enterprises, pay attention to the creativity of basiccompetitive power and environmental competitive power.The car enterprises should pay much attention to high-end marketand choose their customers correctly and enter the internationalmarket as soon as possible.Enterprises are the main part in the improvement of the competitivepower of the Chinese Auto Industry, they should try their best tocontrol cost, create new management methods and strengthen theirresearch and development ability, try their best to take part in theinternational competition, try their best to develop overseas market and use the two markets and the two resources to the full, try their best *.o improve the output of the competitive car products on one hand and on the other hand, strengthen the overseas investment and take part in the international competition.