The Marketing Analysis Of A Company's Data Communication Products

Marketing is very important for the development and existence of the enterprise.According to the background of A company, author researched its marketingmanagement problems by analysis data communication products. Some problems areincluded by the author. By analysis present data communication products , including of currentsituation of communication products, favorable circumstance, restricted factors.Byanalysis marketing situation and competitor author has found some weak links inmarketing works .By applying market subdivision principles author has analyzedcommunication market and brought up marketing target of data communicationproducts and pointed out corresponding marketing strategy. By applying "SWOT"theory author brought up strength, weakness, opportunity and threat of A company.In the end, Author has made corresponding solution.