Research On The Evaluation System Of Cultural And Creative Industries Competition

In the 21st century, with the continued integration with the information industry, cultural and creative industry has entered a stage of rapid development in many developed countries and regions, culture, industry gross output value in the national economy accounts for a large proportion of cultural and creative industries many countries and regions is becoming a social and economic development of the main front and the new growth hot spots. From science and technology, culture, growth in emerging economies such as the degree of integration hot spots of view, cultural industries and creative industries have an unparalleled advantage in the traditional economy, which makes the cultural and creative industries have a more robust economic driving force, based on this consensus, in judging a country or city's comprehensive competitiveness, the size of cultural and creative industries becoming an important factor.Since reform and opening, along with rapid economic growth and changes in consumption structure, rapid development of China's cultural and creative industries are increasingly becoming the new growth hot spots. As an emerging industry and the smoke rising industry, cultural and creative industry development in China has great potential which can not be ignored, and the economies of its concentration is extremely significant role in promoting.However, at home and abroad for cultural and creative industries research is still scarce, and the industry itself is booming trend in sharp contrast, the majority of currently available research results are still based on the Government's position, from a sociological point of view to describe the policy development content, theory and systematic enough level to economic theory as the basis for industry classification and evaluation of industrial development, is even more rare and has not yet formed a unified conclusion. In view of the future cultural and creative industries in the process of industrial development and the importance of forward-looking, I think the concept of cultural and creative industries to clearly define and establish the evaluation criteria of cultural and creative industries, and then build a cultural and creative industries in China for the competitiveness of evaluation system, planning for the future direction of development of cultural and creative industries, improve the market competition mechanism, are required.In addition, the development of cultural and creative industries in Jilin Province has its unique advantages, but the cultural and creative industries in Jilin Province late start, still in the early stages of development, the current cultural and creative industries of Jilin Province, especially in the sub-key development areas Industry research also relatively rare, therefore, this paper model of cultural and creative industries in establishing the basis for the development of cultural and creative industries in Jilin Province empirical analysis, which has targeted the development of cultural and creative industries in Jilin Province made policy recommendations, which is also the significance of the paper.This paper consists of five parts:The first part introduces the background and significance of thesis research, and conducted at Home and Abroad, on the basis of a clear idea of the paper are to study the contents and methods, and summarizes the thesis and the lack of innovation.The second part explains the cultural and creative industries and its content and features, specifically the cultural and creative elements of industrial competitiveness, and describes the cultural and creative industries competitive source of theory and quantitative analysis theory, laid the cultural construction competitiveness of creative industries, the theoretical basis of evaluation system.The third part is the construction of part of the evaluation system, introduces the cultural and creative industries in the identification and classification and comprehensive comparison of the current evaluation system of the mainstream of cultural and creative industries the merits, through the evaluation system to absorb and learn from other advantages, a clear evaluation System based on the principle, established with the concrete practice of the cultural and creative industry competitiveness index system. After the analytic network process by ANP, with Super Decision software for the index gives the weight of scientific and reasonable to complete the cultural and creative industry competitiveness evaluation system established.The fourth part is the empirical analysis. Jilin Province, the main cultural and creative industries selected four areas in the empirical analysis of statistical data and field research through its comprehensive analysis of the results, pointing out the development of cultural and creative industries in Jilin Province problems.The fifth part for the development of cultural and creative industries in Jilin Province problems, from the macro, meso and micro levels of the three put forward some policy recommendations.