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Research Of The Profit Model Of C2C E-commerce Web Sites Based On The SNS

Posted on:2012-08-28Degree:MasterType:Thesis
Country:ChinaCandidate:X JiangFull Text:PDF
GTID:2189330332996353Subject:Information management
Abstract/Summary:PDF Full Text Request
With the network into Web2.0 era, we can see such as BLOG,RSS, to SNS and other network freshman affairs also gradually recognized by people, adapting to and rely on. And these changes, let the network to jump the initial gives people virtual impression, became the carrier of people essential to life. Especially for real information to SNS, through the preserved and IP tracking technology etc, the relationship to SNS will people living on the Internet network after carved to made the watershed of the network reality. It is this change, let the electronic commerce also gradually took to the mainstream, the Internet is not just became "web surfing" channel, also become the important way for business profit. Look from the topic selection, this paper is mainly based on the above, the background to SNS and extended to analysis the profit model analysis combined C2C. Structurally this paper respectively from the respective to SNS and C2C background,at home and abroad, this paper through the transverse comparison, as well as to SNS+C2C mode of influencing factors of, describe the our country present to SNS+C2C profit model, and in the light of the present situation of these situation to SNS+C2C profit model the insufficiency and the loophole for further analysis, and then mainly from the brand value, where reputation supervision, data mining technology, law perfect etc to building SNS+C2C,finally to SNS+C2C profit model of the construction of the related Suggestions, though its prospects the related theoretical support was not rich, hope for today was based on the electronic commerce to SNS provide certain development direction, this is also discussed in this paper is one of the vision.
Keywords/Search Tags:SNS, C2C, E-commerce, Platform, Profit model
PDF Full Text Request
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