The Research On Regional Tourism Collaboration About Shanxi And Shaanxi

Shanxi is a famous province with lots of higher quality tourist resources. However, the lags behind planning of the tourism resource not go exactly with the endowment of the tourism resources. At present, how to change the superiority from resource to economic, and make tourism go firstly and a fast development under the establishment of resources comprehensive reform become the most important problems to be solved. Under the background of the strategy of promote economic by tourism, regional tourism cooperation is a perfect strategic schemes. The two provinces are apart by a river, the cooperation is obvious with a lot of tourism resources shared. The study of regional tourism cooperation has very important practical significance to the development of shanxi tourism and the regional economic cooperation of shanxi-shaanxi.According to the investigation and literature material refering to Hukou waterfall and the tourism resources along Yellow River, The author make a systematically studied of regional tourism cooperation about shanxi-shaanxi. On the basis of discussing the necessity of regional tourism cooperation about shanxi-shaanxi, analyzing its strengths, weaknesses, opportunities and threats with SWOT method to point out the situation and problems exist, the paper focuses on strategy conception of the cooperation. This paper is divided into seven chapters, the first chapter expounds the purpose and significance, the research situation summarized both at home and abroad; the second chapter inquire into the necessity of the regional tourism cooperation; the third chapter analyze its strengths, weaknesses, opportunities and threats with SWOT method; the fourth chapter further analyzed the situation and problems exist in the cooperation; the fifth chapter is the most important part, it proposed six strategic suggestions to solve the problem: determine the correct and reasonable thinking of regional tourism cooperation, establish cooperation committee about regional tourism management, mobilize the enthusiasm of the tourist enterprise, develop tourist resources both shared cooperatively, create tourism economic belt of Yellow River, develop the quality tourist routes across the two provinces and the tourist market. The sixth chapter is the conclusions of the paper.Hope the results of this research will play a certain guidance and reference role for the two provinces in regional tourism cooperation.