Study On The Logistics Alliance Of The Chain Store

The circulation is a bridge and link between the production and consumption. It is necessary that there is a form of circulative organization and operation in the different stages of economic development, and the form of circulative organization and operation will have to adapt to the production and consumption in this stage. The chain store is a product of Modern commercial chain revolution, and it is also an inevitable result of contradictions of social production and consumption.The modern chain business enterprise, which is characterized in chain, information and scale, has become the domain Industry of the economics. And now, as for the sale of one company, the chain retailing has become the No. 1 Industry in the world. And Application of chain store is a key factor of rapid development of chain store enterprise today.With the rapid development of the world economy and the great progress of modern science and technology, the logistics industry is playing an increasingly important role in a national economy. Now our country is transmitting from traditional logistics to modern logistics. The research on the logistics alliance just stays on the first stage. We still cannot completely apply the developed countries' logistics alliance theory to our country's practices. Especially when the chain enterprises grow up, they face the problem how to deal with their more and more commodity flow, and how to win within the competition. It is urgent for the chain enterprises to regular their logistics management, and look for the right distribution mode. The chain enterprises can use the logistics alliance as a tool to optimize the resource, low the cost, improve the effectiveness, better the customer service, and win in the market competition. For a chain store enterprise, the logistics has become "the third profits source", and the logistics strategy has become the one of the most the last strategies. In various logistics modes of the chain store, logistics alliance is the logistics organizational mode that rises gradually in the few years. Logistics alliance can reduce the cost while increase the level of service.The logistics alliance of chain stores is a logistics cooperation relation based on the formal agreement which is established between the chain enterprises and logistics enterprise , the enterprises in the alliance integrate, exchange and unified logistics resources to seek the common interests; Meanwhile, the cooperative enterprise still maintain their independence. Logistics Alliance is a mutual trust shared risks and shared...