Innovations Of Business Model For Manufacturing Enterprises Under Internet Conditions

With the development of the new economic based on Internet, business model gradually becomes one of concepts paid attention. Under the internet, the environment of manufacture enterprise has changed. The operation ways of enterprises become more complicated, and the demand of customs became more various and more changeable. The competition pressure between enterprises increase .The tradition business model of manufacturing enterprise already did not adapt to the circumstances and the competition need, so the enterprise have to deliberate how to fully utilize Internet to form new model that is most suitable and effective. Under this back ground, the study on the manufacturing business model" is paid close attention to the business circles and academia gradually, but still at the starting stage at present.The origin and the background of the conception of business model are introduced, and the influence on the enterprise's management of Internet is analyzed in the paper. And the necessity of studying business model is explained. The current researches on business model are summarized from definitions, components. Based on the connotation of the business model and enterprises' operation process, this dissertation puts forward the definition and components of manufacturing business model, builds a framework for the research of the manufacturing enterprises, and determines the systematic and value creation view of the manufacturing business model. Internet has a profound impact on the components of manufacturing business model. This paper analyzes the influences on the manufacture business and the component elements, explains the innovations of components of the manufacture business model. A framework for the business model's innovative steps is constructedIn order to obtain their core strengths, capabilities and expertise, and continue to be expanded and used them to create more profits. The innovation of components of the manufacturing business model with Internet technology is necessary. These elements constitute a new innovative business model manufacturing enterprises. The new model needs for a monitoring and feedback mechanisms. According to the changes in the external environment, the enterprise's profit situation, the timely feedbacks of staffs and network partners the enterprises continuously adjust business model. The innovations of Business model will inevitably bring about a certain degree of turbulence. A new culture is need for the innovation.This paper is from new view of business model, and using the theory methodology the dissertation makes systematic research on business model. These researches provide the new management research tool for manufacturing enterprises; the business model is applied in the traditional profession studies, which will enrich the theories of business model.