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The Synthetical Study On Evaluation And Countermeasures Of The Development Capabilities Of City Tourism

Posted on:2008-03-08Degree:MasterType:Thesis
Country:ChinaCandidate:L Y ZhongFull Text:PDF
GTID:2189360215483395Subject:Tourism Management
Abstract/Summary:PDF Full Text Request
The main body of the thesis is aimed at the shortcoming of that the research to the touring of the city also disperses comparatively at present, already some research focuses on theory and faces single Concentrately, the thesis have been developed a set of valuation index that specifically for the stratify of city tour resource ability,competition and the weight of city environment bears, study in a combination way of determining the nature and determining the amounts of the components, have studied the traveling synthesis development capabilities of cities in Guangxi by using the clustering analysis and factor analysis.First, start studying with the system theory of the traveling synthesis development capabilities of cities, using the theory system of the city tour resource ability appraises theory , city tour competition appraises theory , the weight of city tourist environment bears appraise theory synthetically, then Expounded the theory system of the traveling synthesis development capabilities of cities Guide by the city tour economics theory and city tour sustainable development theory.Secondly, build appraising index system and analysis model of the traveling synthesis development capabilities of cities, take the 14 cities in Guangxi as an example, and use the index of all kinds to explain the traveling synthesis development capabilities of every city in Guangxi. First, carries out classification on the cities owing to the traveling synthesis development capabilities, finds out all kinds advantage index and the problems of tour cities. Demonstration research is discovered that the concrete cause of hindering the development of the traveling synthesis development capabilities of cities, and the cause of leading to develop disparately of tourist trade in every city is: Not being progressed by designing science,appraised index system objectively firstly, adopt the analysis method counting to carry out the quantitative evaluation overall, fail to find the tour advantage factor and inferior position factor in the traveling synthesis development capabilities of cities in Guangxi;the horizontal difference of the tourist trade development among the cities is obvious comparatively, short of the new increase pole; Part cities'infrastructural facilities and tour facilities has been fallen behind , or the touring traffic bottleneck problem is outstanding; urbanization level is still weak, the city estate competition and the weight bears level of environment or the development construction condition of the touring resource have not satisfied the need of modern tourist trade develops intensely.Finally, since the source of the traveling synthesis development capabilities of cities is all-direction, in responses, the development construction of the tour city must be guaranteed that the development should be global,systematical and all-round coordination:Should seize the beneficial outside macroscopic environment,accelerate the step of economic growth, cultivate the economic strength, provides the economy force to the development of the tour estate; use science and technology increasingly to the tourist trade, improve the efficiency of the touring operation and management to satisfy the need of the tourist development. Accelerate the urbanize construction of cities in Guangxi,changing resource into the product, construct the overall infrastructural facilities assort and plan locally, forming a perfect complete set on the city infrastructural facilities,the urban environment,the inside and outside traffic facilities, put the relevance estate gear exploitation into practice. Cultivate the newly and increases pole of the Guangxi tour, and then drive the development of the tour economy by assembling effect and diffusing effect in the entire area. Work out the tactics for the development of the product market and marketing, make sure that the development on the touring product is All-direction: Excavate product competition sufficiently, make competitive product, famous product of touring cities; put famous brand strategy into practice;Expand the combination scale of the marketing expends, sets up the marketing concept guided by competition. Develop the traveling synthesis development capabilities of cities by Changing Guangxi cities'advantages in natural resources into the competitive edge.
Keywords/Search Tags:Traveling synthesis development, Tour resource ability, tour synthesizes competition, The weight of city tourist environment bears, Guangxi cities
PDF Full Text Request
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