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Research Of Credit Cultural Construction For The GH Commercial Bank

Posted on:2007-03-20Degree:MasterType:Thesis
Country:ChinaCandidate:D B JiangFull Text:PDF
GTID:2189360215970885Subject:Business Administration
Abstract/Summary:PDF Full Text Request
This essay systematically studies the Credit Cultural Construction for the GH Commercial Bank. Taking our enterprise culture of Commercial Bank, the development of our credit culture, the history of its construction & its presence as the main line, this essay creatively studies and discusses that it is necessary to carry out the credit culture construction, its history, the existed shortcomings & advantages and its methods. Meanwhile, it demonstrates to us that, what is the common point of our China's Credit culture. This essay is divided into 5 chapters.The first chapter is the Instruction. It explains the background of our studied topic, the main meaning of our topic, and its studying content and methods in details.The second and the third chapter gives a clear explanation of GH Commercial Bank's Credit culture, its past & its future. In its first part, it tells the history of GH Commercial Bank's credit culture. Then it demonstrates its present situation. At last, by SWOT analysis, it finds out the existing problems of our credit culture's advantage & shortcoming.The fourth chapter demonstrates the method to construct our credit culture. It mainly analyzes 5 methods, they are: setting up culture sense, create a unique credit culture core value idea, establish and perfect the credit management system and the relative regulations, strengthen the executive force, enhance the credit material culture and its cultural basics.The last part is the conclusion of this essay. It concludes this study and explain the shortcomings of this essay and its existing problems.
Keywords/Search Tags:GH Commercial Bank, Enterprise culture, Credit culture
PDF Full Text Request
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