Researching On The Business Model Of 114 Voice Search Service Business

The fixed network business increases to accepting tired, and the voice business is encroaching on. China Telecom released 114 voice search service business in the second half of 2005, thus drawing back the China Telecom to provide the company with the act of tent of the strategic transformation toward comprehensive information service. 114 voice search service business's business model still not mature, still treat further excellent turn, to guarantee it high speed, keep on and stabilize to develop forward, insure the China Telecom transformation to move forward a major step forward.The 114 voice search service business bases on inquiring about telephone number. It provides the platform for the enterprises to release the information, providing the speech information search service for the public's customer. The writer makes use of the business model theories to carry on the detailed analysis to the 114, and carry on the contrast with the business model of the local similar business. Discover 114 voice search service business existence information resources needy, the product excessive, earning mode only one etc. weakness. Two years later, its business income increases quickly, but its environment, the industry chain structure is not the one 2 years ago. Basing on the foundation of the business model theories, the relation model of industry chain, business model and enterprises stratagem, we optimize the "speech searching" business model, rebuilding the platform to solve the problem of information resource, optimize the product combination, improving on and the income mode.The voice search platform is the foundation of electric commerce. If the condition is mature, it can upgrade to the electric commerce. At that time, 114 voice search service business income will raise increasingly. Writer builds the business model of electric commerce, to provide the insider reference.Creative contents are as follows:Firstly, Basing on the foundation of the business model theories, the relation model of industry chain, business model and enterprises stratagem, we optimize the "speech searching" business model.Secondly, optimize the business model of 114 voice search service business, enhancing the function of the platform, resolving the information resources bottleneck problem thoroughly, raising the China telecom the competition ability in the realm in the voice search, putting forward the electronic commerce business model of 114.