Improvement Study Of Performance Evaluation System Of CCB Chengdong Branch

"Management can not be measured can not be" business performance evaluation of the operation of the business plays a guiding role. Successful enterprises not only concerned about the short-term financial goals, pay more attention to its long-term sustained and healthy development. Chengdong branch of the Construction Bank of China to accurately measure the value of integrated, grasp the initiative of competition, we should choose a more reasonable, balanced financial and non-financial indicators of the comprehensive evaluation system and the implementation of corporate strategies and specific performance measurement system through organically integrate.Based on performance appraisal is the core of incentive and restraint mechanisms and the development of competition needs to study the background and history, theory, the reality on the main line for the study of modern commercial banks performance evaluation. Topics of theoretical value lies in the establishment of the scientific performance appraisal system and effective incentive and restraint mechanisms, and its practical significance is Chengdong branch of the Construction Bank of China for rapid, stable and sustainable development of reference. First papers on the establishment of an effective performance appraisal system for dealing with the fierce market competition and the challenge of foreign banks, shareholders, the management of business interests, behavior and integrate the banks, employees, customers and other relations between the interests of the people of ties and bridges, highlighted the significance of the study. Secondly, from the bank performance appraisal evolved as a starting point to study modern commercial bank performance appraisal theory and the establishment of performance evaluation goals to establish a clear economic value-added (EVA) at the core of the performance appraisal system advantage. Third, from the branch of performance appraisal of the status quo and the existing problems, the search and improve the performance evaluation system of branches and via methods. Finally, from a branch of the determination of key performance indicators, sector performance evaluation, qualitative and quantitative indicators of the establishment, such as staff performance appraisal research branch performance evaluation index system design.My long-term comprehensive department in the China Construction Bank, deeply performance appraisal survival and development of enterprises of the importance ofcorporate strategy and achieve career staff of the importance of the adoption of thistudy and hope to Chengdong branch of the Construction Bank of China help management and use for reference. However, in view of my limited knowledge, this paper there are still many deficiencies on the future needs of practical exploration of constantly explore and perfect the implementation of more effective countermeasures and programmes.