The Study On Incentives To Core Staff In SG Company

Real Estate is a capital-intensive, technology-intensive and personnel-intensive sector. The competition in the Real Estate marketing is the competition for talented people. In the market, the one who owns most talented people should have the initiative. Nowadays, in the rapidly developing Real Estate marketing, most of the enterprises have short time to participate in the competition and relatively lack of human resources management experience. There are some serious issues coming forth, such as not enough incentives, high staff turnover frequency and so on, so the human resources management becomes more and more important. Maximizing the profit is the aim of the modern business. The base of achieving the goal is the staff, especially the core staff. How to effectively manage and incentives staff, retain the core staff as long as possible, stimulate their enthusiasm and creativity to bring in more value for the enterprise and enhance the core competitiveness of the enterprise is the great significant research.This is a case article of enthusiasm human resources management, composing of four main parts: introduction, case description, case studies and solutions. It takes the building Real Estate enthusiasm staff incentives system as the core of the paper, points out the problems existing in the staff incentives system of SG company through analysing the status of SG and combining with the practical case in the core staff incentives of SG, analyses the enthusiasm demand and loss of core staff and the exiting problem and then puts forward to solve the existing problems with the help of three-year incentives theory study. The author aims to provide some reference value for property enthusiasm in how to increase core staff's sense of belonging and effectively motivate core staff; to create greater value...