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Space Strategy Of Chinese Cruise Economy

Posted on:2010-07-30Degree:MasterType:Thesis
Country:ChinaCandidate:L F YangFull Text:PDF
GTID:2189360275955663Subject:Tourism Management
Abstract/Summary:PDF Full Text Request
Cruise industry was born in the 1960s in North America,now has evolved into a mature industry.Chinese cruise industry began in 1976,but it is still in its initial stage, mainly rely on attracting international cruise ships to stop.With the development of Chinese cruise tourism,Chinese cruise economy will inevitably become the focus.At the background of the economy globalization and the international cruise economy rapid development,developing Chinese cruise economy has important strategic significance.The study object of this paper is cruise economy,and then the author proposes space strategies of Chinese cruise economy.Chinese cruise economy mainly related industries are cruise ports,cruise lines,and cruise port cities.From the combination of macro and micro perspectives,the paper selects the cruise economy related industries as the study objects,such as cruise ports,cruise line,and cruise port cities,etc.Then the author gives a more comprehensive analysis of the spatial structure about Chinese cruise economy.Meanwhile,the author carries out SWOT analysis of Chinese cruise economy,puts forward Chinese cruise economy's space goal,at the same time proposes space strategy of Chinese cruise economy.Through research,Chinese cruise manufacturing is in the blank stage;cruise ports construction is developing,but its overall power is very weak;Chinese cruise companies are very small and weak,most Chinese cruise lines belong to international cruise companies.Through the SWOT analysis of Chinese cruise economy,Chinese cruise economy is faced with good internal strengths,many internal weaknesses,and good external environment.The spatial distribution of Chinese cruise economy has to in the backgroud of Chinese three major economy regions,selects the mode of the three major regional growth pole.Under the current Chinese cruise economy level, the space strategy of Chinese cruise economy should choose gradient strategy, point-axis development model,cyberspace strategy and the outward space strategy.Cruise economy is very comprehensive task,it involves many contents.The paper has a certain strategy directing significance to the overall development of Chinese cruise economy.The author makes a comprehensive analysis and research of Chinese cruise economy from a macro point of view and gives space strategy countermeasures of Chinese cruise economy.
Keywords/Search Tags:cruise ports, cruise economy, spatial structure, space strategy
PDF Full Text Request
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