Study On Technology Innovation Of Logistics Enterprises Based On Resources Integration

With the development of information technology and the great change of management style, the modern logistics industry is becoming more and more booming. As the third profit source, the modern logistics industry is to be the important industry and the new growth point of Chinese economy. Since open and reform, our country have established market economy and been in WTO, and our logistics industry have developed rapidly reducing the distance to developed counties. But our logistics industry still don't have the core competitive strength. Logistics industry is an all-round high and new technology industry whose development relies on the development and innovation of technology. Enterprise technology innovation is the important source of the core competitive strength, and the key of logistics enterprise technology innovation is integration of the resources. So our logistics industry must pick up the pace to the world. On the base of the integration of all kinds of resources, technology innovation can advance the development of the core competitive strength.From the reason of the logistics enterprise technology innovation, the article analyzes the mode and process of the technology innovation, and investigates the obstruction and tactics of the technology innovation, and investigates and analyzes the choice of the logistics enterprise technology innovation mode. At the same time, the article mainly form the supply chain integration mode and the information resources integration mode. Finally, the article analyzes the example of Haier. We find something valuable to other China logistics enterprises from the success Hair integration innovation.Through research and analysis,we find that Resource Integration of logistics enterprises can be divided into four kinds of forms which are supply chain, information, organization and management, customers. The technological innovation of logistics enterprises is based on this four resources .They depend on each other and are closely linked. They are oriented by market and environment. They are support by economic and technology. They gain their core competitiveness through the enterprise technological innovation system.At present, there are all kinds of researches about resource integration and technological innovation. Taking Logistics enterprises as the study object is the most suitable to combine the both. By studying these problems, how much effect and inspiration can logistics enterprises get and what strategies should be taken? This article will discuss these questions related to the present situation of logistics enterprises.