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Children's Educational Web Advertising Network And Application Of Computer Generated

Posted on:2010-01-09Degree:MasterType:Thesis
Country:ChinaCandidate:X ZhangFull Text:PDF
GTID:2189360278474103Subject:Software engineering
Abstract/Summary:PDF Full Text Request
With the popularity of the Internet and multimedia technology, online advertising as one of the new media, and its unstoppable rise, more and more advertisers put many at the cost of running the network on this emerging media.However, because of internal network forms a single advertisement, still banner ads, pop-up ads and other ads forced mainly surfers cause the level of participation is not high, thereby constraining the development of network ads. With online advertising growing development of multimedia technology, network ads to diversify its forms and manifestations has become the current urgent problems.Effective solution for online advertising to promote the spread of the problem, so that visitors to participate in the enthusiasm of more ads, this article will be children's puzzle ads website network as an example the actual production process, on how to enrich the performance of online advertising practices forms and manifestations, so that network ads on children's educational website to promote the spread is more of.In this paper, "YaYa Net interest of children" in two cases for analysis of network ads, major completed the following work.1. First of all, the design of the production of "Children Puzzle website questionnaire," the survey questionnaire through a series of social market research, analysis of the basis of the findings of similar sites have the characteristics and advantages and disadvantages.Secondly, the advertisement corresponding to the child website - "YaYa Net interest of children" the overall framework and functional analysis, and functional modules of the website analysis, excavation of the site set up in the functional modules and other similar web compared to the uniqueness.Once again, from the point of view of graphic design "YaYa Net interest of children" page layout design, web overall tone, characters and other information have summarized the characteristics of this advertisement after the design and production ideas to provide a strong basis.Finally, the "YaYa Net interest of children" target audience and consumers to analyze in order to be effective for the design of consumer psychology has a good network to disseminate the effectiveness of ads.2. Target audience of the ads psychological analysis of color, then the analysis based on the advertisement's overall tone, color balance, focusing on color, gradient color, etc. Designed to reconcile the "YaYa Net interest of children" series of color ads with network step by step, the specific implementation.3. Combination of "YaYa Net interest of children" website, as well as the overall characteristics of the main ads audiences - parents and children's psychological characteristics, and then from the language of creation and artistic design to create the dual perspective of advertisement language, and illustrates the Syrian language ads in the ad specific implementation steps.4. Combination of "YaYa Net interest of children" website's overall style, the demands of such areas as product features, from the perspective of art and design ads for the website's main element, a secondary element, the context of the effects of design and explain the main elements of the Syrian advertising, sub - want element in the context of the effect of specific steps and finally achieve the effect.5. According to the basic principles of animation, from the children and parents of these two different audiences crowd psychological preferences give different ads animation programs, and illustrates the two Syrian animation specific implementation steps and finally the effect.Ads in the network development of the current constraints, the network only the first advertisement on the market, the main ads and ads for investigation and analysis of audience, and then based on the analysis of targeted organize design ideas, and finally the use of computer multimedia technology to integrate images, sound, animation , video and many other elements, to increase the performance of the form of ads, rich expression of the ads and change the passive viewer to participate in the advertisement of the situation, so as to enable ads to help advertisers to seize the market very well. Through the "YaYa Net interest of children" online advertising design and production can be clearly understood that a successful online advertising technology and the arts are highly conjugates, in the creation of every aspect without Do not need two mutually dependent.Therefore, the advertisement for network and application of computer production, the technology is the implementation of the basic arts, and artistic mastery and the pursuit of technology are higher requirements. This is also necessary Designer constantly improve their own quality, and strive to acquire new production technologies, improve artistic quality, to meet new challenges.
Keywords/Search Tags:Children website, network ads, interactive animation, computer generated
PDF Full Text Request
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