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The Reconstruction Research On The Enterprise Culture Of Taiyue Electronic Technology Company

Posted on:2011-12-17Degree:MasterType:Thesis
Country:ChinaCandidate:J ChenFull Text:PDF
GTID:2189360305495391Subject:Business Administration
Abstract/Summary:PDF Full Text Request
With the development of economy globalization, enterprise culture takes a more and more important role of the long-term development of an enterprise.Enterprise culture not only represents the spirit of the enterprise, but also contains the management thought and philosophy of this enterprise. During the different phases of an enterprise,enterprise culture reform becomes the essential power to promote the development of an enterprise, and also decides the direction of the enterprise core competitive power. An outstanding enterprise culture,as a bond of enterprises, becomes an important compose of enterprise core competitive power, with the common value as a measure and combining the enterprise system culture and so on to actualize the culture management and culture control.The writer carries the analysis and research based on the existing enterprise culture of Taiyue Electric Science and Technology Co.(TESTC), combined the excellent enterprise culture theory and the application status, coached by the "human-rooted theory",using researching, interviewing, comparing analyse measures to obtain the first-hand data from the enterprise. Taking the enterprise culture construction into account, according to the enterprise culture theory and arrangement diagnose and analyse, based on the inherit, development, innovation, holism principles, from the enterprise core value thought, system rebuilt, personnel making and group building aspect, this paper develops the research on the enterprise culture rebuilt of TESTC, brings forward the special charm of TESTC.This answers for spirit culture of enterprise develop direction, simple and clear organize action culture, to incarnate the assume of new thought system culture.
Keywords/Search Tags:enterprise culture, core value notion, system construction, Reconstruction
PDF Full Text Request
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