Design Of Regional Themed Hotel In Chengdu

China's hotel faces Opportunities and challenges. With tremendous changes occurred in society, social services facilities and services continued to improve, tourists experience improved, diversification of the need of consumers, more and more people pursue individual. These signs show that the grade of hotel haves been reported. Face a difficult environments, most hotels have a huge potential business opportunities on the one hand, must also be wise to take a more iong-term strategy to provide value-added services to capture enough market share to survive. Themed Hotels generation so that we understand the spiritual and cultural life for the new demand, but also to bring a lot of the hotel interior designer worth studying and thinkingIn recent years, China has also started more thinking about the themed hotel, and rise this new business model and special hotel, all of the country are trying to build the themed hotel, themed hotel become the focus of the hotel industry. However, the market situation shows that the themed hotel development in China is not mature, due to historical reasons, many created by foreign cultures, while ignoring the development of China's local culture. At present, culture is increasingly becoming an important national source of cohesion and creativity, has increasingly become an important factor in comprehensive national competition, a rich cultural life is increasingly becoming the earnest desire of our people. For the protection of material culture, there are a lot of relevant policies, and achieved good results. These are the theme for the cultural model of development to provide a good background of the hotel. Therefore, the hotel should be more on the local researchers pay greater attention to culture. Through an overview of the themed hotels and the distinction between the concepts, the thesis focusing on hotels in Chengdu can be chosen as the culture of the back of resources. How the theme of the hotel location, conducting market analysis, consumer analysis:competitor analysis, product analysis, and based on the search for identification, excavation, design themes for their own particular culture, in order to address its target market for the need of function and cultural process, and proposed the creation of system of themed hotels, including the senses, the subject of product construction method, This thesis research focuses on how to accurately select the hotel of cultural themes, and themes in the accurate positioning, gives a systematic way to get rid of unilateral emotional design designers in the past, more of a hotel building Early market research, the theme for the hotel, offers a more optimal way to ultimately achieve market diversification requirements. Same time, through the guidance of technical theory, Chengdu can be summed up as the cultural resources of themed hotel, for the hotel builders to provide more information. Through systematic analysis of "Opera" as the theme, designers, analysis construction feasibility of Sichuan Opera hotel by operators and managers point of view. Finally, as the theme of this paper, the hotel of the "Opera" theme did not reflect in the world. As a little innovation on the theme, the design can achieve on papers expecting.