Tourism Countermeasures. Dalian City Vacation

With the improvement of the standard of living and the augment of the leisure time, the conception of leisure has already come to everyone's mind. Now vacation tourism is being more and more popular in China, and this advanced tourism will be bound to become the trend of tourism in future.This thesis principally researches how to exploit the tourism resource of Dalian an how to totally develop vacation tourism, so as to improve the tourism product and the tourism industrial structure of Dalian.The thesis is composed of five chapters.Chapter one, the introduction, introduces such contents as the selected title background, realistic meaning, research method research course and frame of content, etc.Chapter two is the sense for Dalian to develop vacation tourism. This chapter firstly explains the concept and category of vacation tourism. And then demonstrate the necessity for Dalian to develop vacation tourism.Chapter three is the analysis of behavior feature of Chinese vacation tourism to Dalian. Such as demography feature, vacation motive, consume feature, etc.Chapter four is the analysis of Dalian's advantage to develop vacation tourism, including the relevant factors, such as resource, economy, market qualification, etc. analysis the feasibility of Dalian to develop vacation tourism.Chapter five is the countermeasure of Dalian's vacation tourism development. This chapter, including four parts is the core of this thesis. The first part focuses on market countermeasure. The second part focuses on product countermeasure. The last two parts focus on installation, service, marketing, and publicity countermeasure.