Guizhou Mobile Development Strategy

How to obtain sustainable competitive advantage for an enterprise is always a subject being explored and practiced by the academy and entrepreneur. The concept of core competitiveness proposed by Gary Hamel and C. K. Prahalad sure give us a bran-new reasonable explanation . This theory has urgent and practical significance for Chinese enterprises to improve competitiveness and face international challenge after China's entry to WTO. However, the theory is not systematic itself, especially lack of guidance to the applic-3.+ation. So I hope this thesis can be valuable to the application theory for the core competitiveness , and can give a guidance for Guizhou mobile in practice and management.Firstly, explain the intent and meanings of this thesis, then explain the research situation in related field , and give the main coverage in the thesis.Secondly, according to the current situation of Guizhou communication market, conclude the problem existed in Guizhou mobile through the detail analysis of environment Guizhou mobile faced and operation of Guizhou mobile.Thirdly, this thesis give a systematic analysis of enterprise core competitiveness. Core competitiveness is a kind of accumulated theory in organization, especially is such a theory of how to coordinate different produce skill and combine many kind of technical school. It can serve customer well and has unique characteristic and can be expanded. So, enterprise can keep its competitive advantage in long time if the enterprise do has its own core competitiveness, and the core competitiveness can ensure the sustaining growth of a enterprise.At last, establish the development stratagem of Guizhou mobile according the theory of core competitiveness, and put forward the detail plan for the stratagem of Guizhou mobile, present the specific means as well.