Sk Group Efforts To Ensure The International Competitiveness Of The Enterprise Culture Construction And Implementation Of Research

This research analyzed the formation, development and specific practices of SK Group's corporate culture from a transnational company's viewpoint.SK Group is the third largest business group in Korea. The Company's corporate governance structure and corporate culture is recognized as the country's most advanced. From a mere 15 weaving machines in 1953, SK managed to increase to 1,000 machines within a span of 10 years and became the country's largest weaving enterprise. It is also South Korea's first fibre export company. In 1980, with the acquisition of Korea Oil Corporation, which was the largest oil refining company in Korea, SK continued to expand. In 1994, SK further expanded its business area into telecommunication through acquiring Korea Telecom. From then on, SK Group became the largest energy and mobile communication business in Korea.This paper introduced SK Group's current situation and development process and analyzed Sunkyong Management System (SKMS) which has played pivotal role in SK's growth and the systematic formation of corporate culture. SKMS has been the driving force behind the Company's growth; SKMS has been regarded as an excellent corporate management system, because it combines theory and actual cases, therefore, researching SKMS will be beneficial to the study of corporate culture academically.The research of this paper is in the following order: to first look into the process of SK 's formation and what constituted the foundation for the Company's culture. To next analyze SKMS based on the principle of the 7S criteria in its corporate culture to understand the contents of SK's corporate culture,. The framework of SKMS is established after more than 30 years of development. In 1997, "SUPEX(Super Excellence)" was added as a practical tool for implementing SKMS.Within Korea, SK has a dominant position and currently trying to be a global company. but, SK is at its initial stages of globalization. It needs to look at ways on how it can compete in this global environment. At this crucial moment, to analyze the corporate culture system for running a transnational company, it is important to do an analysis of SK's current corporate culture with its practical cases under the global environment.In this aspect, this paper looks at the prerequisite conditions for a transnational company from the cultural point of view. Contrasting SK 's existing problems, one can also look into ways of overcoming these problems. SK's pioneering culture is based on the framework set by its founders. It is formed through long term discussions and understanding by its workers and professionals. SK maintains its corporate culture through systematic dissemination of SKMS. Through the systematic spread of SKMS, SK found consistency in its corporate culture. Through analyzing SK's corporate culture and its practical management cases, it is ascertained that behavior culture has long term benefits while system culture can achieve short term results.Overall, this research is based on a discussion from a global perspective of how corporate culture succeeded in domestically can be adapted under the global environment, enabling the overseas market to establish a dominant position.This thesis defines how a corporate can adapt to global environment. SK's transnational corporate culture conforms to the global era. To usher in the global environment, this thesis suggested some improvements required in current SKMS from a micro viewpoint. From a macro viewpoint, the thesis pointed out the new direction of SK's corporate culture transformation in order to further strengthen its business competitiveness in global markets. It also serves as a reference for other companies which are seeking to developing global reach.