"silk Road Gansu Sports Tourism Resource Development Theory

By using the methods of documentary and logic analysis,induction and deduction, specialist interview,review on the spot,this paper deals with the correlative theory of sports Tourism resources in the Gansu part of "silk road".the content of this study includes:the concept and character,the classification of sports Tourism resources;the classification system, former,collectivity evaluate,current situation,exploitation principles,SWOT,restrict factor and exploitative pattern of sports tourism sources in the Gansu part of"silk road".The results show:(1)The sports tourism sources in the Gansu part of "silk road" have abundant types,the favorable combination,the multiplicity function,the full-bodied folk-custom,the choiceness interborough condition,the great potential exploitative feasibility.(2)There are 2 main types,9 subaltern types,21 basic types were put forward and established the classification former of the sports tourism sources in the Gansu part of "silk road".(3) The exploitative pattern may be divided into tourism sources,spoors game,tour production,synthesis exploitative predominance type.(4) The main factor influenced the sports tourism sources in the Gansu part of "silk road" includes:the economy and culture of opposite fall behind,the limit investing and financing,the base establishment lagged,the lack of talented person of the sports tourism,the flimsiness of ecosystem environment,publicize and promote sales strength shortage and weak consciousness.(5)The strategy have been put forward:the exploitation of sports tourism resources in the Gansu part of "silk road" should be oriented by the target market,leaded by the brand match,insisting on local features, planning as a whole,conforming the resources,complementing each other with respective features,in proper sequence should be strengthen a macro view management,develop a margin outlet,become diversified new structure and form of investment corpus.(6) Put forward suggesting on the foundation of analytical research:enlarge the policy supports and publicizes strength,insist the principle of" have for,haven't for",plan as a whole,adjust measures to local conditions,science management,integrating a resources,special features to repair with each other,build up the development mechanism of "inside allied outside lead" of human resource and innovation strategy,and can keep on walking the road of development.